What is the hardest thing about starting and growing a business? For many businesses, the answer is finding client/customers. Customer acquisition is particularly difficult if your marketing budget is limited. here I have tested strategies to help build your customer base. 1. Having great product/services: Having great product are sure that many people will need isn't good enough, customer won't find you, your store, your website, but you have to go out and find potential customers and clients. 2. Develop a plan for for customer acquisition: The secret to create a successful acquisition plan is to know who would make the ideal customer. 3. Use special offer to attract customers: Everybody loves a bargain. Offer a discount to new customers on their first purchase. 4. Give a little to get alot: To acquire new customers you need to build trust. And one of the best ways to do that is to give away free sample of your product and ask the recipient to te
M any nigerians fear to start up a business because of low capital, you shouldn't be, your small business can amount to a tremendous business growth. Its also depends on your skills to recognize the following: 1. YOUR MARKET STRATEGIES: you have to get different ideas and tactics on how to gain the attention of your final user/customers. 2. TARGET AUDIENCE: you need to understand those you want, to patronize your business that is those who you know they are capable in needing your services. 3. SELLING POINT: This is your market break through, this can be in form of something you know your competitors don't have or do. Its can be a special way of treating and associating with your customers/client. Professional relationships matters alot in maintaining a healthy business. 4. LOCATION: Ensure that your business is closer to your target audience. When all this obligations are met,then you can be sure there will be a healthy growth in your business